Electronic car racing NASCAR is replacing that Fox Sports received in connection with the ongoing pandemic of coronavirus. The lack of sporting events impact not only on sports but on other segments. One of them is sports television, which remains, for example, to broadcast archival materials.
New way to lose viewers is to broadcast eSports events, which still occur. For this reason, FS1 decided to broadcast the race in eNASCAR, which took place on Sunday. Participation in the competition was attended by leading figures of these races.
After a few days the results were announced view this sorevnovaniya. It turned out that e-race gathered in front of the receivers 903 thousand spectators. This result surprised even Tim Clark, that is the Vice-President of NASCAR.
NASCAR Esports Sunday on FS1 hit 903,000 total viewers (297,000 18-59). 9K Avg. online viewers (via @StreamHatchet )
This would make it the highest rated esports TV program ever (2nd was Mortal Kombat on The CW in 2016 at 770,000).
2019 ratings for comparison. pic.twitter.com/ao7Nyk6VNK
— Manny Anekal (@mannyanekal) March 24, 2020
His idea to create e race was just to do something that in any way compensates for the lack of real sports. At the moment all those individuals who are responsible for the competition and TV, are planning to hold another stream this weekend.